About Jay

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Helping people turn their passion into a thriving business is something that is near and dear to my heart. My name is Jay and I suppose you could call me a seasoned internet marketer. I love everything about making money online (well, almost) and I have been ingrained in the internet marketing industry since 2008 when I got my start online.

I am not your typical internet marketer, they are just annoying and you can head to any “get-rich-quick” site online if you want to read that. Instead, I am going to share with you exactly how I got started with the marketing world and what my blueprint to success looked like online. If people promise instant riches with no effort they don’t have your best interest at heart; they are trying to make a quick dollar from you.

It takes many years of hard work to be an overnight success no matter what industry you’re in, online or offline. While it can take years to build a successful business, it’s much easier if you have a blueprint of what works and does not work. Real success is about long term games with long term people and that’s why I built this blog to help as many people as possible.


A Little Back Story

Growing up I was always a big dreamer… I had my first business at age 9 selling oranges on the side of the road. I would get excited about picking the fruit from my very own money tree. I made big signs and had a goofy over sized hat to draw in crowds. I had a knack for ways of bringing people to my little shop in front of my house.

Moving forward 12 years later I discovered it was possible to make money online. I bought my first domain name in 2008. I knew very little about how to build an online business when I got started but I knew it was possible.

Seeing Others Succeeding Got Me Motivated

I saw a world of endless possibilities, so to speak. I knew if others were successful at making money online, I could be successful at it too. I just had to get a grasp of the concept of internet marketing and how it worked. I also needed to work out how to get traffic too.

My First 30 Days Online

My first 30 days online were a real eye-opener. Back in 2008 when I started out, I didn’t have access to easy to use website builder like SiteRubix, where you can create amazing looking websites with ease.

It took me a month of Sundays pulling my hair out learning how to code, literally. It ended up looking like the worst website on earth (haha). I was proud of it at the time because of the amount of effort that went into it, but looking back my first website looks like it fell from the ugly tree and hit every stick on the way down.

So my first 30 days online, I built a website… something that you will be able to do in a few minutes today.

The 3 Month Mark

The 3-month mark, I made my first sale online. I was really excited when I got that first sale, the reason being is that I didn’t understand things like search engine optimisation, I started within the paid ads with a budget of less than $5 per day.

Before I started my ads though, I needed to find an affiliate program, basically a business who would pay me a commission for the sales I sent them. To show my old age (currently 35), when I started, Facebook was not the most popular advertising social network, Myspace was. I made a few more sales but not fully grasping the best way to do it.

The 6 Month Mark

This is when things really started to get really awesome. I discovered that once you have a “simple system” to increase your success it is just a matter repeating it to amplify your results. In other words, SCALING your business.

I saw others get free traffic from Google. If I could just get my website to show up in Google I did not have to risk money buying ads. I decided that for the next 3 years I would learn how to build websites and get them on the first page of Google.

Then in 2010 I launched my first web design company

The inception of my web design and SEO company took place.

This was a pet project and something that I wanted to do for a long time, I knew first hand that I help others get their business online, just as I did. I joined forces with Russell, who used to work as a marketer at Carlton & United Breweries. With his business and offline marketing skills and my online marketing skills, we started to help local businesses get online. I also continued blogging as a side gig.

In 2012 the most EXCITING thing HAPPENED with my blog

I was featured in the DotCom-Secrets-X magazine because I built a list of 300 subscribers and made $182 USD  in affiliate sales in a single day. Finally I managed to get my website in front enough people. DotCom Secrets X was Russell Brunson’s old affiliate marketing program before he went on to launch ClickFunnels, the number one funnel building marketing tool in the world.

$181.22 in a single day might not seem like much but because it’s a passive income stream it’s a big deal. You put in a lot of effort into your blog at first, building your traffic and audience but after that you earn passive income. You continue to be paid everyday even if you no longer putting in any more effort making new posts or content. The only work you do is a little bit of maintenance to make sure things run smoothly.

Like I said earlier it takes years of hard work to be an overnight success, but can be much sooner if you have a blueprint of what works.

The 12 Year Mark

Here I stand, 12 years on working online from home. Many businesses don’t make it past the first year, many more don’t make it past 5, and a very tiny percentage are thriving past 10. Why me? I think my best quality and the one you should instil in yourself to achieve success online is to PUSH through the struggle. Keep at it.

A very small amount of people out there are willing to keep going when times are tough. Why? Because GIVING UP the absolute easiest thing you can do to remove yourself from any struggle. Don’t quit, don’t give up, and you will be way ahead of 80% of people. Nature thrives the most when the conditions are harsh; this is how the natural world learns to evolve and improve. You too can be an overnight success but you just need to put in the hard work first. Your job or “Active Income” can stop at any moment and you lose your only source of income. The only way to build true wealth is “Passive Income Streams.” It does not matter if you work or not, the money will continue to come in. Passive income will set you free from the 9 to 5 grind.

My Mission With

I want to help as many people as possible so they can work from home and turn their passion into a thriving business . There is a lot of confusion and misinformation when it comes to making money online. They bamboozle you with empty promises and big claims that pressure you into quick sales. I’m here to shine light onto what it really takes to make money online. I’ve been in the game for the past 12 years. Consider this blog as your very own blue print it documents what works and what does not work so you can avoid the pitfalls you may encounter.

Think of as your blueprint for success.

I cover all the steps about building your own passive income blog, It does not matter what industry you are in online or offline, anyone can get free traffic from Google to build their own business.

Join the journey with me. Follow me. Ask me for help. Offer your own opinions.

Thanks for stopping by and listening to my story. Your story can be just as incredible and exciting with a little hard work and dedication.

Let’s make online income magic happen

Jay Salton


By Jay Salton

My mission is to help as many people as possible to turn their passion into a thriving business. It doesn’t matter whether you’re an artist, mum, business professional or just starting out. I cover all areas of making money online.

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